Highlights from the RYA Dinghy & Watersport Show

Over the weekend of February 24th-25th, we attended the prestigious RYA Dinghy & Watersport Show, a cornerstone event in the European boat shows calendar. It was a fantastic opportunity for us to showcase our latest products and connect with our customer: the UK sailing market is unique and vibrant. This is such a cool show!

Meeting face-to-face with our customers is always a pleasure for us, and this event was no exception. We were thrilled to see so many familiar faces and to have the chance to discuss our range of products with them.

At our booth, attendees had the chance to see our signature instrumentation, the Atlas 2, displayed on a variety of boats. From the Switch One Design to our loyal partner, RS Sailing, our products were on display, demonstrating their effectiveness and reliability.

One of the highlights of the show was the UK debut of our brand new product, the Atlas Edge. This cutting-edge technology offers unparalleled performance, especially for board watersports. It was exciting to showcase this innovative product to the public for the first time and to share its potential..

A significant aspect of our presence at the RYA show was our partnership with Cyclops Marine. Founded in 2018, Cyclops Marine brings load cells technology from the America's Cup world to smaller sailing operations. Sharing a stand with them allowed us to collaborate and demonstrate the synergy between our products, offering attendees a comprehensive understanding of our offerings.

Additionally, we launched a contest in partnership with Cyclops Marine, which generated a huge amount of interest among the public. The opportunity to win an Atlas 2 showed an excited response from the public. We are grateful for the opportunity to connect with our customers and showcase our latest innovations. We look forward to more opportunities to engage with our community in the future and extend our thanks to the organizers of the RYA show for welcoming us. Until next time!!